After a serious truck crash, the wreckage gets most of the attention. Damaged vehicles are sitting on the road, emergency crews are working, and traffic may be backed up for miles. It feels like everything that matters is right there at the scene, waiting to be examined. But some of the most useful information may […]

Global demand for digitalization solutions in industry and the energy sector continues to grow. COPA-DATA is addressing this demand with its zenon software platform. Key drivers include industrial digitalization, the need for resilient supply chains, and the sustainable expansion of the energy sector. Skills shortages in these industries and the drive to remain competitive in […]

Search behavior is changing. Buyers evaluating industrial robots, warehouse automation systems, machine vision platforms, and manufacturing software are increasingly turning to AI assistants like ChatGPT, Gemini, and Perplexity instead of relying exclusively on traditional search engines. These platforms summarize information from multiple sources. Practices described as Generative Engine Optimization (GEO), Answer Engine Optimization (AEO), AI […]